Serpix Blog
SEO insights for
SEO insights for
Melbourne businesses
Practical, honest guides on getting your business found on Google — written for local business owners, not marketers.
Childcare & Early Learning
What Parents Actually Search Before They Choose Your Centre
Families research childcare for months before they enquire. Here's what they're searching at each stage — and why most centre websites only answer the last one.
Local SEO · Melbourne North
How Melbourne's Northern Suburbs Businesses Actually Get Found on Google
Why chasing "Melbourne" is losing you work, and the suburb-level fixes that actually get Preston, Reservoir, Thornbury and Coburg businesses ranking.
SEO Pricing · Australia
How Much Does SEO Cost for a Small Business in Australia? (2026)
An honest breakdown of what SEO really costs in 2026 — real price ranges, what each tier includes, why quotes vary so wildly, and the truth about cheap SEO.
SEO Basics · Melbourne
What Is SEO? A Plain-English Guide for Small Business Owners
What SEO actually is, in plain English — how it works, whether your business needs it, and the three free things to do first. No jargon.
Therapy & Counselling · Melbourne
Why Isn't My Therapy Practice Showing Up on Google? (And How to Fix It)
The real reasons a counselling or therapy practice doesn't appear in Google search — and the practical, ethical fixes that actually get you found.
Dental SEO · Melbourne
Is SEO Worth It For a Dental Practice in Melbourne? (Honest Answer)
The straight answer on whether SEO is worth the investment for Melbourne dentists — including real patient value numbers, timelines, and when it does (and doesn't) make sense.
Dental SEO · Melbourne
Why Your Dental Clinic Isn't Showing Up on Google — And How to Fix It
The most common reasons Melbourne dental practices don't appear in Google search results — and exactly what to do about each one.
Dental SEO · Australia
How Much Does SEO Cost for a Dentist in Australia? (2026 Breakdown)
A straight breakdown of dental SEO pricing in Australia — what different price points actually deliver and how to tell if you're getting value for money.
Dental Marketing · Melbourne
SEO vs Google Ads for Dentists: Which Gets You More Patients?
An honest comparison of SEO and Google Ads for Melbourne dental practices — real costs, timelines, and which makes more sense for your practice in 2026.